Search Engine OptimisationSearch Engine Optimization (SEO) is fundamental and essential for your business.
Your website is like cake, your links, paid search, and social media acts as the icing, but your content, information architecture, content management system, and infrastructure act as the sugar and makes the cake. Without it, your cake is tasteless, boring, and gets thrown in the trash.
The goal of SEO service is not to cheat or "GAME" the search engines. The purpose of SEO is to:
- Create a great, seamless user experience.
- Communicate your intentions to the search engines so they can recommend your website for relevant searches.